Green Choice Sustainable Tourism Certification
Demonstrate your sustainability performance with a recognized sustainable tourism certification — and build trust with travelers, partners and global platforms.
A practical entry point into sustainable tourism certification — without unnecessary complexity.
Key points
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Independent third-party certification.
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Accessible and scalable approach.
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Increase visibility in sustainable tourism markets.
Why sustainable tourism certification is becoming a requirement
Sustainable tourism is no longer a niche — it is becoming a market requirement. Travelers, booking platforms and regulators are moving away from self-declared sustainability claims toward credible, third-party certified tourism practices.
Unverified claims are no longer enough.
Green Choice provides a practical and accessible sustainable tourism certification to help businesses meet these expectations and compete in global markets.
Green Choice is a sustainable tourism certification designed to help tourism businesses validate and communicate their environmental and social impact.
Clear criteria. No ambiguity.
What does Green Choice evaluate?
Green Choice sustainable tourism certification evaluates tourism businesses across key sustainability pillars:
- Environmental impact (energy, water, waste, biodiversity)
- Social responsibility and community engagement
- Cultural heritage preservation
- Operational sustainability and continuous improvement
Applicable to hotels, eco-lodges and tourism accommodations committed to responsible tourism.
Differentiate your tourism business — and make it visible
Green Choice is designed as a practical entry point into sustainable tourism certification, especially for businesses that are not yet ready for more complex or costly schemes.
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Access sustainable tourism certification without unnecessary complexity.
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Position your business in global tourism platforms and distribution channels.
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Build trust with international travelers and partners.
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Start your certification journey with a scalable, step-by-step approach.
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Communicate your sustainability performance and increase your visibility in the market.
A practical entry point into sustainable tourism certification
Green Choice is designed for tourism businesses that want to start or strengthen their sustainability journey without the complexity of advanced sustainable tourism certification schemes such as GSTC-recognized standards and other internationally recognized programs.
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3★ hotels and independent accommodations
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Eco-lodges and nature-based tourism
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Rural and community tourism initiatives
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Growing tourism businesses with limited resources
One standard.
Three levels of achievement
A step-by-step approach aligned with your level of maturity.
Why Control Union?
Your certification partner for Green Choice
Control Union is an approved certification body for the Green Choice standard, providing independent audits and certification services worldwide.
- Global network of auditors and experts
- Independent and credible third-party certification
- Experience in sustainable tourism and global standards
- Local expertise with international consistency
FAQs
Start your certification process today!